We designed and built this fun parade float for CBTL at this year's Pride parade in West Hollywood. Play the video to watch Mr. Ice Blended get down!
may 15 2014
Winter WONKA-land NYC
Willy Wonka's latest creation is a work of pure imagination: banana-shaped ice cream pops in Vanilla Grape and Vanilla Banana flavors. They come on a stick, and best of all, they have an edible candy "peel." We created a one-weekend-only winter spectacular, complete with real life Oompa Loompas, in New York's meatpacking district to announce the new treats, free and open to the public. Click through the slideshow to tour Mr. Wonka's creation!
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For more, check out this amazing video with the unveiling and walk-through:
dec 2 2013
US Post Office Gingerbread House
Every year, the Farley Post Office on 8th Avenue in New York is home to “Operation Santa”. What better place to celebrate the launch of the USPS's new holiday-themed "Forever" stamp series, which features images of gingerbread houses? In the post office's famous vaulted lobby, we built a life-size gingerbread home.
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The first-day-of-issue celebration made a big splash, with music from the Broadway Boys, and a holiday photo booth:
jun 9 2013
Transitions™ Performance Park
For the CMA Music Festival in Nashville last weekend we transformed an entire park into an interactive promotion for Transitions Lenses featuring live country music bands, sports, lounging areas, and a very special photo booth. Step through the slideshow to experience the park:
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jun 20 2010
PacSun Beach Ballyhoo
Pac Sun celebrated the summer solstice with a free weekend-long party on the Santa Monica beach featuring live skateboarding and BMX, carnival games, and some of the most buzzed-about bands on the planet. We produced the entire occasion, and brought a few special touches of our own.
A beautiful day for a concert! The tents for the party go up on the Santa Monica beach, near the pier.
A giant Pac Sun sign draws in passersby.
The stage features a massive sound system and lighting rig.
Crowds gathered for a program that included Circa Survive, Neon Trees, and Matt and Kim.
B.o.B takes the stage.
Skaters catch air on a huge half-pipe.
Late saturday afternoon, legendary skater Tony Hawk dropped in (literally) and blew everyone's mind.
Skaters and BMXers tear up the street course.
A vertical cage stores all the giveaway bikes and boards.
A gallery of skate decks.
To keep people hydrated, we passed out Pac Sun branded water.
A tented lounge creates shady areas for partygoers to relax.
We spraypaint-stenciled the perimeter of the fence with the event's logo, creating a weathered, sunbleached look.
Vendors offered food, drink, and giveaways. A Quiksilver teepee creates a hangout space.
Orange and yellow cups jammed into chain link fencing create a rendering of the Pac Sun logo!
Visitors make their mark with colored chalk on some monolithic outdoor sculptures.
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Here's some great video footage of the Ballyhoo, with a soundtrack by Ra Ra Riot:
mar 21 2010
South be Southwest in Austin is one of the world's top showcases for musical, film, and interactive media talent. Festival attendees this year got a chance to kick back at the lounge we designed for SoBe.
Ribbon-shaped signage leads pedestrians in from the street.
Behind the juice bar, cutaways in the shape of the SoBe lizard reveal the product.
Bartenders pour free glasses of some favorite SoBe flavors.
Crowds gathered to relax, unwind, have a drink, and share tips about the festival.
Interactive terminals let visitors share photographs of themselves with imaginary, digitally-created tattoos.
Guests share photos of themselves on social media sites.
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feb 22 2010
We're on Oprah!
We're proud to have been featured guests on Oprah, where our team spent a whole week fabricating her entire set out of Godiva chocolate. Oprah is incredible, and her enthusiasm made the whole experience a blast. Check out the first part of the episode, in which she walks through all the decor elements:
The show also aired this short "making-of" segment that shows some of the magic behind our process: